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INVITY

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Invity, a Singapore-based enterprise specializing in longevity and anti-aging skincare products, utilises scientifically validated formulations featuring NAD+ to deliver almost immediate results, enabling customers to achieve a youthful appearance and effectively pause the aging process.

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Notable Achievements:

  • +2,102 likes on Invity’s Facebook page over a period of 5 months

  • +1,177 followers on Invity’s Instagram over a period of 5 months

  • Average post engagement rate on Instagram: 37.9% 

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My responsibilities included:

  • Conceptualising visually compelling social media content

  • Managing community engagement across Facebook and Instagram

  • Conducting research on the social media landscapes in the US and UK

  • Analysing competitors and developing strategic social media initiatives

  • Implementing fan acquisition strategies to expand Invity’s reach

  • Conducting influencer research to enhance Invity’s engagement with audiences in Singapore, the United States, and the United Kingdom

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